The platform

Four modules.
One live network.

From the map of what you have today, through structured team evaluation, to simulating your next store — and keeping watch on the competition. All on one platform.

MODULE 01
Network

Your entire network, live on one map.

NETWORK · MÜNCHEN-WEST
Low
Mid
High

See every store at once.

Your entire retail network on one live map, layered with the demand signals that matter. Drive-time catchments, POI density, premium population — shared and always current for every team member.

Every store
One shared live map
Catchment
15 & 30 min drive-time
Demand layers
POI · population · income
Network matrix
Overlap & coverage at a glance
Filters
Format · region · brand
Export
PNG · GeoJSON · CSV
MODULE 02
Stores

Every location, its own workspace.

One scorecard
per store.

Every store in your network has its own data workspace — scorecard metrics, POI context, catchment data, and brand fit. Structured per location, comparable across the whole portfolio.

  • Location scorecard: footfall, income, accessibility, competition
  • POI context — retail, food, culture, health in the catchment
  • Drive-time catchment with premium population count
  • Brand fit score and competitor proximity
  • Compare any two stores side by side
NETWORK EVALUATION · MAXIMILIANSTRASSE 12
Composite score
83/100
STRONG MATCH
Footfall intensity
Peak: 14k/day
92
Income index
PLZ 80539 · 138%
84
Accessibility
U-Bahn 40m
88
Competition
4 brands <300m
73
Brand fit
Luxury cluster
81
MODULE 03
Plan

Drop a pin. Test before committing.

PLAN · CANDIDATE · SCHWABING NORTH
PROSPECT · LEOPOLDSTR. 82 · MÜNCHEN
Schwabing North
CANDIDATE
15 MIN CATCHMENT
45,200
residents
30 MIN CATCHMENT
118,600
residents
PREMIUM POP
12,400
27% of catchment
NETWORK RANK
#3 / 14
vs existing stores
SCENARIO
Munich Expansion 2026
Save →

Test any location
before committing.

Drop a pin anywhere in DACH, get instant catchment analysis, and see how a prospect ranks against every store you already operate. Save scenarios, share with the team, iterate without consequence.

WHAT YOU CAN PLAN
A new pin on the mapA specific addressA competitor locationCatchment overlap checkSide-by-side shortlistNamed scenariosNetwork gap analysisProposed network stats
MODULE 04
Team

The whole team, one shared record.

TEAM · MAXIMILIANSTRASSE 12 · MÜNCHEN
INFO
OPINION
ACTION
EB
Eva Berg Field · München 2h ago
INFO

Site visit complete. Strong morning traffic, heavy afternoon dwell. Concern: loading access narrow.

MK
Marcus Köhler Analyst 4h ago
OPINION

Gucci opening two blocks east shifts competition score to 73 (was 81). Still recommend.

TS
Tobias Schmidt VP Development 2d ago
ACTION

Approved for term-sheet stage. Budget cap: €420/m².

AI
AI Summary just now
SUMMARY

Consensus: strong site. Traffic and brand fit positive. Proceed to term sheet within budget.

Every voice. One workspace. No email chains.

Field reps, analysts, and leadership contribute to every store in parallel — structured as Info, Opinion, or Action. An AI summary synthesises the thread so the team always has a clear signal, not a pile of notes.

  • Three input types: Info · Opinion · Action
  • AI summary rolls up the team's thread into a clear signal
  • Every store carries a traceable, timestamped record
  • Compare team sentiment across the portfolio
  • No more email chains, decks, or scattered notes
On the roadmap

What's live today.
What's coming next.

We ship with partners in the loop. If something below matters to your team, tell us — it moves up the list.

LIVE
Network
Live map, catchments, layers, export
LIVE
Stores
Per-store scorecard and POI context
LIVE
Plan
Pin-drop scoring, scenarios, prospect saving
LIVE
Team
Structured inputs, AI summary, shared record
NEXT
Portfolio optimization
Rebalance formats and close candidates
NEXT
Scenario planning
Model openings in sequence, not isolation
LATER
Lease intelligence
Market rent benchmarks per catchment
LATER
Public API
Pull Laden OS data into your own stack
Built to fit

Your existing stack stays.

Laden OS is the system of record for location decisions. It syncs with your ERP, lease management, BI warehouse, and store POS — no migration required.

SAP
Oracle
Salesforce
Workday
Snowflake
Databricks
Tableau
Power BI
REST API
12-week pilot · Germany

Your retail network. Aligned, visible, and always current.

Book a demo →